Golden light over terraced Ethiopian highland farmland, with baskets of teff, grains, and spices in the foreground.

Ethiopian roots. Modern possibility.

Rooted in Ethiopia. Built for the world.

We are building thoughtful food brands inspired by Ethiopia’s agricultural traditions and created for modern families.

Our first brand

Toto Melts

Toto Melts is creating light, melt-in-mouth snack sticks made with Ethiopian teff for babies and toddlers.

University pilot work has been completed, and Toto Melts is now preparing for commercial production and market launch.

Visit Toto Melts

Toto Melts Teff Banana pouch. Toto Melts Teff Original pouch. Toto Melts Teff Strawberry Apple pouch.

Why we exist

Rooted in origin. Designed for modern life.

Ethiopia is home to remarkable ingredients that have nourished communities for generations.

EthioRoot Naturals exists to bring those ingredients to a wider world through carefully developed foods that honor their origin, create meaningful opportunity, and fit naturally into modern life.

Daniel Agegnehu, founder of EthioRoot Naturals, seated and smiling in a white shirt.

Our founder

Founded by Daniel Agegnehu

Daniel Agegnehu is an Ethiopian American founder building EthioRoot Naturals to bring Ethiopia’s foods, agricultural heritage, and stories to a wider world through trusted modern brands.

Toto Melts is the company’s first expression of that mission.

Connect with us

Let’s build something meaningful.

For partnerships, investors, media, and general inquiries:

hello@ethiorootnaturals.com